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Ferrosan Acquires Majority Stake in Norwegian Supplement Company

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By: Sean Moloughney

Editor, Nutraceuticals World

Denmark-based Ferrosan has entered into an agreement to acquire nearly 93% of the shares in Nordic Sales Group (NSG), Vesterålen, Norway, a supplement company. The acquisition of NSG gives Ferrosan both a new product and access to a new business model with direct customer sales via subscription. NSG’s major product is omega 3 fish oil capsules, which are sold directly to more than 200,000 subscribers in Norway, Sweden and Finland. According to Ferrosan, NSG was founded in 1997 and has quickly built up a flexible, clearly focused and efficient business model. Since 2001 sales have increased by more than 50% yearly, and NSG has maintained an annual turnover of approximately NOK 200 million.

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